5 tips for writing better web copy

November 13th, 2009

Why it is important to write good web copy?
Your web copy makes a massive impact on the success of your website. It’s how you communicate with customers online. Without interesting and well structured content your website is likely to under achieve. It’s the text on your site that helps to sell your products or service, [...]

How to decide what features to have on your website

September 29th, 2009

If you are still in the dark about what you want your website to look like and what features you want it to have then try this.

Search Engine Optimisation Basics

September 15th, 2009

This article introduces you to the basics of search engine optimisation. Search engine optimisation is a two-step process. The first step involves understanding how search engines view websites. The second step is using this knowledge to optimise your site so that it appears in the first few entries for a specific search. Essentially those are [...]

Designing your website’s homepage

August 28th, 2009

When a visitor arrives at your website they are generally looking for information. Different visitors may be looking for different types of information, but they will all be looking for information. The visitor will generally have a quick glance at your home page and decide whether the site has the information they require. If it [...]